Guria is a region in western Georgia, located along the Black Sea coast. It is bordered by Samegrelo to the northwest, Imereti to the east, Adjara to the south, and the Black Sea to the west. The administrative center of Guria is Ozurgeti.
Key Facts About Guria:
Geography – Guria is a mix of coastal lowlands and mountainous areas, with a humid subtropical climate.
Culture – Known for its unique folk traditions, including the famous Gurian polyphonic singing (recognized by UNESCO).
Economy – Historically reliant on agriculture, particularly tea, citrus fruits, and hazelnuts. Tourism is also growing, especially in coastal areas like Ureki (known for its magnetic sand beaches).
History – Guria was an independent principality in the Middle Ages before becoming part of the Russian Empire in the 19th century. It played a significant role in Georgia’s 19th- and early 20th-century social movements.
Notable Cities/Towns:
Ozurgeti – The regional capital.
Ureki – A popular seaside resort.
Lanchkhuti – Known for its agricultural production.
Bakhmaro – A highland resort famous for its scenic views and clean air.
Why Visit Guria?
Nature – Beautiful landscapes, including forests, mountains, and beaches.
Health Tourism – Ureki’s magnetic sand is believed to have therapeutic properties.
Cultural Heritage – Traditional Gurian music, dances, and hospitality.
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